Team

Six operators.
One playbook.

No juniors, no offshore execution. The people who built the playbook run the work.

01

Alfie Rowland

CEO & Founder

Founded Checkmate to fix what's broken in alternative-investment marketing: vague metrics, slow agencies, no accountability. Sets the playbook on every engagement and chairs every quarterly review.

02

Ash Greaves

Creative Director

Concepts, scripts and the scroll-stopping creative that earns the click in the first second. Owns the brand language across every channel we run.

03

Cam Bennett

Sales Director

Your first conversation and last line of accountability. Closes the gap between what the funnel promises and what the boardroom needs.

04

Jessica Down

Marketing Strategist

Hands-on across campaign execution and client strategy, from audience research and creative testing to the weekly numbers behind each account.

05

Jesse Williams

Head of Sales

Heads up outbound sales and new business development. The engine behind Checkmate's own pipeline.

06

Dominic Ellis

Sales Director

Runs the deal desk end-to-end: qualification, proposals, close. The bridge between a booked call and a signed engagement.

Four rules we don't break
01
Skin in the game
Performance-based commercials. Miss the CPL target and you're not charged.
02
Senior on every account
No juniors, no offshore. The operators are in your Slack and on your calls.
03
Transparent reporting
Live dashboards, real-time CPLs. You see what we see.
04
Specialists, not generalists
Six verticals, one playbook. We turn down work outside our zone.
Want in?

We're not hiring.

We grow when retained pipeline grows. If that changes, you'll see it here first.

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